A Comparison of Classified Advertising in Newspapers Between China and the Usa

A equation of categorize publicize in themes adjoin by China and the USA board of contents 1. foundation garment..2 2. Definition and the history of classify advertising2 3. hit of development stance of classifieds amid twain countries3 3.1 The post of report classified advertising in the U.S..3 3.2 The position of newspaper classified advertising in China4 4. comparison of features of classifieds between two countries...6 4.1 Content covers6 4.2 Layout design.6 4.3 part dimension of classified advertising...7 5. Conclusion8 denotation..9 Table 1: Revenue from newspaper classifieds...5 Table 2: Changes in classifieds subject area in newspaper...

6 Table 3: A comparison between Washington Post and City Express8 1 Introduction With the accelerating market competition in newspaper industries in China, nearly newspapers began to learn experiences from the foreign media, and then vigorously substantial the classifieds ancestry with the purpose of expanding the sources of newspaper advertising revenue and making a long-term development. However, due to various objective and subjective factors, newspaper classified advertising market has not save been in upright developed. By logical argument, as cardinal of the most developed countries in the media industry, the U.S. developed its newspaper classifieds calling very early, and has a comparatively mature development status now, which is in sharp contrast with that in China. Hence, comparing differences somewhat newspaper classified advertising between the two countries may enable Chinese manager s to remark the problem in Chinese market a! nd to make concern recommendations for the future. It may also stick out the development direction of the classified ads in China. This essay allow firstly give the...If you pauperization to get a full essay, order it on our website: OrderCustomPaper.com

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